HUA SHUO WU DONG
Brand design/Identity/ Graphic Design/ 品牌设计/视觉识别/平面设计/
The main crowd of the martial arts is children, and the cute little monkey image is in line with the positioning of children. Wearing Bruce lee's martial arts uniform, it fits the character "wu". The beret and the brush add to the quality of painting and match the word "painting". Main recognition color is yellow belongs to warm color, warm yellow has the symbol of positive sunshine happiness, tender warm yellow also produces color connection with children image. The overall image is simple and easy to remember. The text part of the logo is round and slim, with a round in the square and a lively in the neat, echoing the brand positioning image.